Influencer Marketing

Hoot develops brand advocates to drive your message in an organic way. We pinpoint influencers whose social followings who have sway over your target audience. Rather than marketing directly we partner with influencers to create branded content that reach their audiences.

Clients
The Maidstone Hotel, Open Minded Organics, Main Beach Surf & Sport, Hamptons MVMT
Campaigns
Brand Awareness, Lead Capture, Lead Conversion

A New Age of Marketing

Influencer marketing is a type of marketing that focuses on using key leaders to drive your brand’s message to the larger market. Rather than marketing directly to a large group of consumers, you instead inspire / hire / pay influencers to get out the word for you.

Influencer marketing often goes hand-in-hand with two other forms of marketing: social-media marketing and content marketing. Most influencer campaigns have some sort of social-media component, whereby influencers are expected to spread the word through their personal social channels. Many influencer campaigns also carry a content element in which either you create content for the influencers, or they create the content themselves. Though social-media and content marketing often fit inside influencer campaigns, they are not synonymous with influencer marketing. Hoot connects all these elements together in order to deliver the highest quality campaigns.

Branded Content

Hoot’s Influencer marketing campaigns include custom branded content that extends value of our marketing spend. Custom Branded Influencer assets such as video & photography are great for not only reposting and sharing on social channels but can be included on websites, email blasts, brochures and more.

Trackable Results

Hoot sets clear KPI goals and utilizes metric tracking for each campaign to ensure its health and success. These metrics provide a clear return on investment for each campaign, so you have a clear understanding of exactly how your money was spent.

Expand your Influence

Hoot believes that best and most exciting way to spread brand awareness is by connecting directly with people. Lets us connect you with right social media influencer and create amazing content that will reach your future customers.

Marketing with Influencers

Connect your brand to influencers your customers love.

Campaign Packages

Influencer Marketing Campaigns custom tailored to your brand & messaging. From brand awareness to lead conversion, engagements are strategically designed to meet your KPI’s.

Campaign Level: I

Brand Awareness & Content Generation, great for making a splash

Creative

  • Customized Campaign Strategy
  • Reach of up to 200k
  • Metric Reporting
  • Customized Audience Segmentation 
  • Professional Content Production 
  • Content/Video Deliver-abilities 

Reach

  • Customized Campaign Strategy
  • Customized Audience Segmentation
  • Audience of up to 200k
  • Metric Reporting

Deliverables

  • Campaign Management & Deployment
  • 30 second Instagram format video
  • 1 minute Video Instagram & Youtube read
  • Up to 3 minute website & youtube formated video
  • Still photography for email blasts, websites, social media & more

Campaign Level: II

Convert attention to leads into your sales channel

+ Lead Capture

  • Lead capture on up on 1 landing page
  • e-Commerce pop-up shop or Micro site
  • Social Media Campaign planning for 4 weeks
  • Dedicated account management 
  • Social listening 
  • Lead tracking
  • Reach of up to 500k

Campaign Level: III

Take convert warm leads in your sales funnel through retargeting

+ Lead Conversion

  • Integrated Campaign approach
  • Managed website
  • Lead retargeting
  • Custom reach